Lactation Business Coaching with Annie and Leah
Too Busy, Too Slow: The Goldilocks Paradox of Lactation Consultants in Private Practice
Private practice has lean times and busy times. Join lactation consultants Leah and Annie as they talk about navigating both extremes.
- During the busy times, make sure to have awareness of your personal
limits. Incorporating flex time into your regular schedule can make
sure you don’t exceed them.
- You’re going to have downtime. Make a plan for how to handle the lean
times both financially and for your business as a whole
- Take note of how the year trends as a whole. Knowing when the lean
and busy times are is helpful for planning and perspective.
In this episode, we’re talking about the ever-present swinging pendulum of busy-ness as the owner of your private practice. We open up about the emotional and financial implications of both the busy and the lean times and how important it is to know that you’re not alone in this struggle. We both share our own perspectives and unique ways of tackling this trend and how to make the most of your downtime so you are continuing to grow your business.
- Is managing your social media a burden? Leah’s Marketing tip helps
you plan consistency in your social media content in one go.
- Busy times can be just as stressful as downtime. Annie shares her
limits and boundaries for the busy times in order to meet her
personal and family goals and obligations.
- Leah talks flex time and how this helps her manage both the busy and
the lean times.
- Annie gives helpful advice about the big picture view on owning a
- Leah talks perspective on the waves of private lactation practice and
how to calm anxiety
- What do I do with my downtime? Leah and Annie share how they approach
down time to make it useful, not wasted.
- “You’re not experiencing anything that any other business owner
- “You do hard things all the time as a lactation consultant - you can
do hard things for your business too.”
Annie’s tech tip
How to keep your passwords strong and secure
Leah’s marketing tip
How to build consistency into your marketing efforts while saving time and energy
If you like what you heard today, please follow us on Facebook and leave us a review in iTunes. You can email us questions and comments at firstname.lastname@example.org.
Leah Jolly is a private practice IBCLC with Bay Area Breastfeeding in Houston, Texas. Annie Frisbie is a private practice IBCLC serving Queens and Brooklyn in New York City, and the creator of the Lactation Consultant Private Practice Toolkit.
Many thanks to Stephanie Granade for her production assistance, and to Silas Wade for creating our theme music.